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International Journal of Educational Innovation and Science, 2020, 1(4); doi: 10.38007/IJEIS.2020.010401.

Teaching Reform of Tourism Product Packaging Design Based on Students' Innovation and Entrepreneurship Ability

Author(s)

Bernhard Abstuer

Corresponding Author:
Bernhard Abstuer
Affiliation(s)

Duke University, USA

Abstract

The state strongly supports the innovation and entrepreneurship education in colleges and universities. The people's life orientation, entrepreneurial attitude, idea consciousness, activity ability and entrepreneurial enthusiasm reflected in the entrepreneurship are entrepreneurial culture. When different schools start their own businesses, they will form different cultural concepts and different ways of activities. It includes culture, ideas, experience and beliefs. This paper discusses the packaging of tourism products under the cultivation of innovative entrepreneurial ability, and discusses the concept of tourism product packaging and the necessity of packaging of tourism products in combination with the practice of tourism production in China, focusing on the principles of packaging of tourism products and packaging of tourism products. Problems in the types and contents.

Keywords

Tourism Products, Packaging, Innovation and Entrepreneurship, Teaching Reform

Cite This Paper

Bernhard Abstuer. Teaching Reform of Tourism Product Packaging Design Based on Students' Innovation and Entrepreneurship Ability. International Journal of Educational Innovation and Science (2020), Vol. 1, Issue 4: 1-8. https://doi.org/10.38007/IJEIS.2020.010401.

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