Firstly, this book has sorted out the theoretical foundation of undergraduate vocational education, providing theoretical support for the construction of the e-commerce professional group. On this basis, the construction logic of the e-commerce professional group and the setting of basic courses were analyzed, and the direction of course system construction was clarified. Subsequently, this book delves into the undergraduate talent cultivation model of e-commerce professional group vocational education. Through research, a "three core led" curriculum system has been proposed, aiming to cultivate students' core abilities, core knowledge, and core qualities. This curriculum system not only focuses on the accumulation of knowledge for students, but also emphasizes the cultivation of their practical abilities and innovative thinking. In addition, this book also provides a detailed analysis of the various course systems of the e-commerce professional group. We have conducted in-depth exploration on the construction of practical course systems, core courses in cross-border e-commerce, and course clusters in marketing. These studies provide useful references for improving the curriculum system of e-commerce professional groups. 

This book aims to provide theoretical guidance and practical reference for the construction of the curriculum system for the e-commerce major group in vocational education undergraduate programs. I hope that through this research, we can promote the reform and development of e-commerce education, cultivate more high-quality e-commerce talents, and meet the needs of society.

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