International Journal of Art Innovation and Development, 2023, 4(1); doi: 10.38007/IJAID.2023.040116.
Meijin Hsiao
School of Education, Fuzhou University of International Studies and Trade, Fuzhou 350000, Fujian, China
In contemporary art design, traditional environmental awareness usually emphasizes waste reduction, resource conservation and environmental protection, but in many cases, it still focuses on short-term problem solving. In contrast, environmental awareness based on sustainability is broader and more integrated. It includes not only resource management and pollution control, but also the broader issues of social equity, sustainable consumption and production, and adaptation to climate change. Research in this field not only helps to promote the integration of art design and Sustainable Development (SD) concepts, but also promotes social awareness of environmental responsibility and sustainability, providing new directions for the role of art in shaping future societies. This paper studies the historical roots of environmental awareness in contemporary art design, and analyzes the intersection of environmental awareness and contemporary art design. Combining the theoretical basis of SD in art design and the realization of environmental protection technology in art design, this paper draws the following conclusions through two sets of controlled experiments. In the product material selection experiment, the number of artworks sold increased by about 22 pieces on average, and in the product packaging design experiment, the sales of products increased by about 12 pieces on average. This shows that environmental awareness based on SD has a positive impact in the packaging of contemporary art design.
Sustainable Development, Environmental Awareness, Art Design, Controlled Experiments
Meijin Hsiao. Environmental Consciousness on Sustainable Development in Contemporary Art Design. International Journal of Art Innovation and Development (2023), Vol. 4, Issue 1: 171-179. https://doi.org/10.38007/IJAID.2023.040116.
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