International Journal of Sports Technology, 2025, 6(1); doi: 10.38007/IJST.2025.060101.
Yuanxiang Chen, Lee Khiam Jin
Malaysia University of Science and Technology (MUST), Block B, Encorp Strand Garden Office, No. 12, Jalan PJU 5/5, Kota Damansara, 47810 Petaling Jaya, Selangor, Malaysia
Xi’an Peihua University (XAPHU), Xi’an, Shaanxi, 710100, China
This study explores the impact of body image on university students' physical exercise behavior, with a particular focus on the mediating role of body esteem. A questionnaire survey was conducted to collect data on body image, body esteem, and exercise behavior among Chinese university students. Structural equation modeling (SEM) and the Bootstrap method were used for statistical analysis. The results indicate that a positive body image not only directly promotes physical exercise behavior but also exerts an indirect effect by enhancing body esteem. This study highlights the crucial role of body esteem in encouraging physical exercise participation and provides theoretical support for health behavior interventions. Based on the findings, it is recommended that strategies such as physical education, body positivity training, and social support be implemented to enhance university students' body esteem, thereby increasing their engagement in physical exercise. Future research could further investigate potential mediating or moderating factors, such as social support, exercise self-efficacy, and cultural beauty standards, to develop a more comprehensive understanding of the mechanisms influencing students' exercise behavior.
Body Image, Physical Exercise Behavior, University Students, Body Esteem, Mediation Effect
Yuanxiang Chen, Lee Khiam Jin. The Influence of Body Image on University Students' Physical Exercise Behavior: The Mediating Role of Body Esteem. International Journal of Sports Technology (2025), Vol. 6, Issue 1: 1-10. https://doi.org/10.38007/IJST.2025.060101.
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