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International Journal of Multimedia Computing, 2020, 1(3); doi: 10.38007/IJMC.2020.010303.

Precise Market Strategy for Improving Nutrition Management of Animal Food

Author(s)

Yanqing Jia

Corresponding Author:
Yanqing Jia
Affiliation(s)

Huazhong Agricultural University, Hubei, China

Abstract

With the continuous improvement of human living standards, people's pursuit of high-quality living standards has become an important research hotspot on the national development level. In recent years, due to the stable international situation, the rapid growth of population, the wide application of science and technology, human ethical factors and other reasons, the status quo of animal food nutrition management is worrying. Based on the above background, the purpose of this study is to study the current market demand range of animal food, and release a series of market strategies according to the situation. This study first elaborated the background knowledge of animal food nutrition management and the relevance between animal food market management. By collecting the animal market demand data and analyzing the correlation between the two, the experimental results show that since the 1990s, the per capita GDP has increased at an average annual rate of 4.6%. Animal food consumption also increased significantly. In 2019, the per capita consumption of animal food was 153.1 kg, an increase of 48.2% over 1990. It can be predicted that from 2020 to 2030, China's per capita consumption of pig, beef and poultry will increase steadily. From 2031 to 2035, the consumption of pork per capita will decrease to a certain extent, and other meat will still maintain an upward trend.

Keywords

Animal Food, Nutrition Management, Market Strategy, Investigation and Analysis Method

Cite This Paper

Yanqing Jia. Precise Market Strategy for Improving Nutrition Management of Animal Food. International Journal of Multimedia Computing (2020), Vol. 1, Issue 3: 29-39. https://doi.org/10.38007/IJMC.2020.010303.

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